Become the Fastest Designer on the Team

Become the Fastest Designer on the Team

Become the Fastest Designer on the Team

A DESIGN BOOK BY

Tommy Geoco

A practical guide for designing smart interfaces when time is limited — from the helm of Silicon Valley.

A practical guide for designing smart interfaces when time is limited — from the helm of Silicon Valley.

A practical guide for designing smart interfaces when time is limited — from the helm of Silicon Valley.

Trusted by thousands from top companies

Trusted by top companies

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"How do I balance speed and quality like a pro?"

"How do I balance speed and quality like a pro?"

"How do I balance speed and quality like a pro?"

Designers are in a constant tug of war between "get it out the door now" and "let's perfect this."

Over my 14-year career, the trade-offs between quality and speed have pushed me to the edge of insanity. It was like trying to draw a straight line on a moving train.

Many said: Adapt to the culture or switch jobs.

But I discovered a process for thriving, not just surviving.

Meet the 80-20 design operator.

The principle: 80% of our value comes from just 20% of our efforts.

80-20 designers excel at:

  • Being a design team of one

  • Juggling multiple teams

  • Maximizing limited resources

  • Championing fast launches

We regularly make trade-offs between speed, research and quality to produce outcomes that:

  1. Increase financial runway

  2. Clarify key questions

  3. Are easy to scale when right

  4. Are easy to correct when wrong

Above all, we pinpoint which design choices truly make an impact.

I'm going to equip you with this powerful process I've learned as a startup founder and Silicon Valley product designer.

Designers are in a constant tug of war between "get it out the door now" and "let's perfect this."

Over my 14-year career, the trade-offs between quality and speed have pushed me to the edge of insanity.

It was like trying to draw a straight line on a moving train.

Many said: Adapt to the culture or switch jobs.

But I discovered the secret to thriving, not just surviving.

Meet the 80-20 design operator.

The principle: 80% of our value comes from just 20% of our efforts.

80-20 designers excel at:

  • Being a design team of one

  • Juggling multiple teams

  • Maximizing limited resources

  • Championing fast launches

We regularly make trade-offs between speed, research and quality to produce outcomes that:

  1. Increase financial runway

  2. Clarify key questions

  3. Are easy to scale when right

  4. Are easy to correct when wrong

Above all, we discern which design choices truly make an impact.

I'm going to equip you with this powerful process I've learned as a startup founder and Silicon Valley product designer.

Tommy Geoco

Tommy Geoco

Sharing 14 years of product design

Sharing 14 years of product design

WHO THIS IS FOR

Made for High-Velocity Product People

WHO THIS IS FOR

Made for High-Velocity Product People

Product Designers

Beginners and veterans, learn to apply the 80-20 rule to deliver impactful designs at speed.

UI Developers

Beginners and veterans, learn to deploy default UI decisions and interaction patterns quickly.

Solopreneurs

Learn to push through difficult design decisions quickly in the absence of design resources.

INSIDE THE BOOK

Making Design Decisions

How to Design Effective User Interfaces at Warp-Speed

INSIDE THE BOOK

Making Design Decisions

How to Design Effective User Interfaces at Warp-Speed

Making Design Decisions
Screenshot of Notion template shopping list
Making Design Decisions
Screenshot of Notion template shopping list

Making Design Decisions

Learn how to speed up decision-making, build your information scaffold, and identify industry analysis, customer goal definitions, and more.

Making Design Decisions
Screenshot of Notion template shopping list
Making Design Decisions
Screenshot of Notion template shopping list

Notion Workspace

Navigate the topics we discuss through our Notion workspace and unlock the only product design reference you'll ever need.

ALSO INCLUDED:

ALSO INCLUDED:

My 3-pillar framework for rapid design decision-making

The Eisenhower Design Matrix for prioritizing research vs. speed

How to gather and weigh crucial information for informed simplicity

Techniques to analyze your industry, competitors, and customer goals

Bonus: Notion workspace for navigating the topics we discuss

CUSTOMER REVIEWS

Trusted by Over 2,000 Designers, Developers, and Founders

CUSTOMER REVIEWS

Trusted by Over 2,000 Designers, Developers, and Founders

Pricing

Buy the Book

Purchase today before the price increases with each new content update. All future content updates are FREE for customers.

Pricing

Buy the Book

Purchase today before the price increases with each new content update. All future content updates are FREE for customers.

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The Instructor

Tommy Geoco

The Instructor

Tommy Geoco

Tommy Geoco

I'm a father of 4, designer, startup founder, and educator.

With 14 years of experience and an acquired tech startup under my belt, I've led design teams, scaled design departments, and navigated aggressive timelines in fiercely competitive markets.

I believe in practicality over conventional methods and my design philosophy centers on this.

Join me as I share the knowledge gained from a career filled with Silicon Valley experiences, successes, and lessons learned.

Click here to find me online.

FAQ

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FAQ

Here are the answers to the most frequently asked questions

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